Today on Video Marketing Madness Video Players for Your Website that help you avoid the YouTube pitfalls. Subscribe at: GoVmm.com
Embedding optimized YouTube videos on your website with the YouTube player is good for SEO, but if your video is brought down for any reason, there’s nothing there. Also, YouTube shows recommendations at the end of your video and some could be competitors. Ray suggests using a third-party player on the home page and the YouTube player on interior pages to get the SEO benefit.
-Wistia – paid service- host and player
-Amazon S3 – host only, but they charge per stream. Can get expensive
-Wasabi uses Amazon S3, but much cheaper for you. No cost per stream
-For both Amazon and Wasabi, you’ll need a third-party player. Ray likes PressPlay 2 and you can get it here
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