Category Archives: Podcast

The Power of YouTube Cards

Today on Video Marketing Madness: The Power of YouTube Cards Ray explains what they are and how to use all the applications. Subscribe at: GoVmm.com

Cards are the little “i” and a CTA in the upper right-hand corner. CTA is not visible the entire vid. Five cards per vid, and you can select timeframe. You can link to a website, but you need to add an associated website to the channel, and for that, you need 1000 subscribers and 4000 hours of watch time in a 12 month period. You can also link to another vid, add a poll or if you’re a non-profit, ask for a donation. Cards are great for coupons, and they have a good click rate. Be sure to point out the cards in the video. You can monitor in YouTube analytics. You need to verify your YouTube channel to use cards.

Video Marketing Madness made possible by Thumbnail Blaster! THE tool for making thumbnails.

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

YouTube and Google My Business

Today on Video Marketing Madness: YouTube and Google My Business. Learn how to make them work together for page one rankings. Subscribe at: GoVmm.com

GMB: fill out all info and add geo codeD videos and images, AND A 360 video. Post regularly. Geocode photos in posts and add them to GMB home page. Build citations to other directories.
YouTube videos: build citations, backlinks and create geo relevance. Embed vids on website.

Video Marketing Madness made possible by Thumbnail Blaster! THE tool for making thumbnails.

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

Using Stock Media – FREE Gift!

Today on Video Marketing Madness: Using Stock Media to make your videos better and where to get it. FREE Gift! Subscribe at: GoVmm.com

Low Cost:
AudioJungle has all sorts of music tracks
VideoHive has stock footage
GraphicRiver has great graphics

Free stock pix and video:
-Unsplash
-Pexels
-Pixabay

Ray is rolling out StockNation 2. 25,000 stock videos! Find it at RaytheVideoGuy.com/StockNation

And here’s a FREE Gift! Free transparent backgrounds!!

Video Marketing Madness made possible by Thumbnail Blaster! THE tool for making thumbnails.

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

YouTube Cards and End Screens

Today on Video Marketing Madness: Find out how to increase conversions, views and watch time with YouTube cards and end screens. Subscribe at: GoVmm.com

Video Marketing Madness made possible by Thumbnail Blaster! THE tool for making thumbnails. RaytheVideoGuy.com/Thumbnailblaster

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

5 Star Video Testimonials

Today on Video Marketing Madness: 5 Star Video Testimonials. Here’s how to collect and produce 5-star video testimonials. Subscribe at: GoVmm.com

Outline for video testimonial:
-State the problem you had
-What did you do to solve the problem?
-How is your life better now?
-What does the viewer do next?

Video Marketing Madness made possible by Vidmonial 2.0 – a great way to collect video testimonials from your website. You can edit them, embed final product on your website and syndicate on web 2.0s all from Vidmonial. It includes incentives for leaving reviews as well as Ray’s testimonial video blueprint. Get it at RaytheVideoGuy.com/Vidmonial

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

The Power of Embedding YouTube Videos

Today on Video Marketing Madness. The Power of Embedding YouTube Videos. It helps with SEO. Subscribe at: GoVmm.com

The new YouTube player is not great, so embed from it only if you are trying to rank the website on Google. Another option is, embed the home page video using a third party player like PressPlay. Then embed videos using the YouTube player on other pages.

For a sales page where you are driving the traffic and are not depending on Google, use a third party player like PressPlay. It comes with conversion options and won’t send viewers off the page like the YouTube player does.

Video Marketing Madness made possible by PressPlay. PressPlay is a multifunctional third-party player that will keep visitors on your web page, provides all sorts of options, and won’t slow down your website. Get it with Ray’s bonuses at RaytheVideoGuy.Convertri.com/PressPlay2

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

The Power of YouTube Thumbnails

Today on Video Marketing Madness: The Power of YouTubeThumbnails. It’ll get you more views! Subscribe at: GoVmm.com

Be sure to verify you channel to turn on the thumbnail option.
Good thumbnails:
-Have a face in it
-Bold letters and colors
-Include a border
-Needs to match content (YouTube monitors this.)
YouTube recommended videos are based on title and thumbnail
Ways to make thumbnails:
-PowerPoint or Keynote
-Photoshop
-TubeBuddy at TubeBuddy.com/RaytheVideoGuy
-Thumbnail Blaster

Video Marketing Madness made possible by Thumbnail Blaster. It’s an easy way to create great thumbnails that YouTube loves. Get it at RaytheVideoGuy.com/ThumbnailBlaster

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

Optimizing Your YouTube Channel – Ray the Video Guy

Today on Video Marketing Madness: Optimizing Your YouTube Channel with art and sections. Subscribe at: GoVmm.com

-Banner at the top needs to be 2650 x 1440. Be sure to add a profile picture. Here’s Ray’s how to video and free template.
-In the “about” section – add links and description
-Add tagline to channel name
-Sub and non-sub trailer. Everything about you, your business and channel. Description is some info, and links to your website and social media
-Sections can be playlists, new uploads, likes, and favorites from other channels. With the playlist, good thumbnails are very important

Video Marketing Madness made possible by Thumbnail Blaster. It’s an easy way to create great thumbnails that YouTube loves. Get it at RaytheVideoGuy.com/ThumbnailBlaster

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

Power of YouTube Playlists

Today on Video Marketing Madness – Power of YouTube Playlists for better rankings and visibility. Subscribe at: GoVmm.com

You can group vids together and the playlist has its own URL and optimized description. It can be found in search and it increases session time. The playlist can be embedded and used to create sections on your channel homepage.

Ray mentioned that the number one thing for getting watch recommendations is a good thumbnail. Thumbnail Blaster is a great creation tool at: RaytheVideoGuy.com/ThumbnailBlaster

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Portable LED lights, mics, etc. Check it out at RaysBonuses.com/Movo

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

Branding Your Videos

Today on Video Marketing Madness – Branding Your Videos for more sales and copyright protection. Subscribe at: GoVmm.com

Branding your videos will protect them for being stolen, and can create more conversions.
-Use thumbnails
-Use a logo watermark. Create a default for this on your YouTube channel
-Brand in the video framework, lower thirds, and end screens
-Use an animated logo. Do a on camera open and then the animation. Ray offers this service at AnimateYourLogo.com
-CTA jingle – great for YouTube ads before the “Skip Ad”

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Portable LED lights, mics, etc. Check it out at RaysBonuses.com/Movo

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info! Facebook.com/VideoMarketingMadness