Today on Video Marketing Madness – Short Form Videos Update. Ray has an update on short-form videos.
Steve started with an update on YouTube Clips tests he’s doing. Ray does a lot of daily TikToks and IG Reels for his escape room, which can work for any number of retail businesses. He mostly makes short videos of scaring people in one of the rooms and gets up to 65,000 views. It’s excellent word-of-mouth advertising, and new customers come in and mention the short vids and are excited. No other form of advertising does this, and it’s FREE!
Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo
Check out Steve’s YouTube channel – “Steve Sleeper Trains” https://www.youtube.com/c/SteveSleeperTrains
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Today on Video Marketing Madness – YouTube Clips and Chapters & Cool Hardware. Lots of stuff you can use NOW!
We’ve covered YouTube Clips in a previous show – https://govmm.com/youtube-clips/ – and Steve ran a test. Using Clips in some of the Facebook Groups he belongs to, Steve saw a nice bump in views for the full videos. We also covered Chapters before – https://govmm.com/youtube-chapters/ – and Ray discovered they show up in YouTube search results, so we discussed benefits. Finally, Ray found some nice hardware in the Vivitar Creator Series. It’s a thumb drive that lets you go from HDMI to USB or USBC, and you can do screen capture from things like Xbox. Cool stuff. He got it at Walmart for $19.88.
Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo
Check out Steve’s YouTube channel – “Steve Sleeper Trains” https://www.youtube.com/c/SteveSleeperTrains
Podcast: Play in new window | Download
Subscribe:
with Ray the Video Guy and Steve Sleeper
