Today on Video Marketing Madness – Mobile Phones for Pro Video. Ray makes the case for shooting video on your smartphone.
Ray uses his iPhone in-studio for everything and in the field for quick interviews. The set-up is super quick and it’s digital HD. But the aperture is small, so make sure you have good lighting. If you don’t have a cameraman with you (and who does these days), smartphones give you the control you need, especially if you have the FiLMiC Pro app – https://www.filmicpro.com/ – Ninja tip – The DoubleTake app from FiLMiC Pro will allow you to use all the different lenses on the iPhone at one time – https://www.filmicpro.com/doubletake-by-filmic-pro/
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Today on Video Marketing Madness – TikTok – Ray makes the case for being on TikTok.
TikTok is growing by leaps and bounds and will soon have a billion users. It’s mobile only. Don’t be intimidated that it’s video and have fun with it. In fact, Ray has a cool software that will help you create videos and schedule posts on TikTok. It’s VideoTik and you can get it at https://www.raythevideoguy.com/videotik
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Today on Video Marketing Madness – Retro Video Mania – Ray reminisces about video production technology in the 90s and early 2000s
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Today on Video Marketing Madness – Screen Capture Vids – Ray explains the value of and how to do screen capture videos
Applications include demonstrating software, explaining reports, doing website audits, and PowerPoint presentations. Software: ScreenFlow for Mac and Camtasia for PC. Free software: Screencast-O-Matic, QuickTime on a Mac, and Loom
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with Ray the Video Guy and Steve Sleeper