Today on Video Marketing Madness – Green Screen with Smartphones. Ray details the best greens screens, lighting and editing techniques
Ray has a painted green screen wall using Rosco green screen paint. But you can use a green screen backdrop cloth and tack it to the wall. Be sure to have soft lighting on either side of the green screen and make sure the talent is in front of those lights. Use three-point lighting on the talent. There are a lot of editors out there that work with green screening. Ray uses Final Cut Pro. Use the strength and matte tools in the editor. Make sure the superimposed background has the same focal point as the talent. Ray uses FiLMiC Pro to control everything on his iPhone. It also works with Droids
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Today on Video Marketing Madness Using Animation! Ray gives us a great, easy way for created animation for videos and when to use it.
Use animation with produced videos: intros and outros, logos. lower thirds and contact info. Animation is great in video sales letters and YouTube end screens.
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Today on Video Marketing Madness – Creating Video Testimonials. Ray explains the value of, and the best way to create video testimonials.
Structure is – state name and problem, what the person decided to do and the result. Share it to a testimonial page on your website, testimonial playlist on your YouTube channel, social media, blog and GMB.
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Today on Video Marketing Madness – Pocket Video Productions. Ray has great ideas on shooting professional videos with your smartphone
Extempore is a software that will add a telepromoter to your smartphone. Filmic Pro allows you to use all four cameras on an iPhone. In the field, Ray uses his iPhone with the Movo LED light
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with Ray the Video Guy and Steve Sleeper