199 How to Reach TV Cordcutters

Today on Video Marketing Madness – How to Reach TV Cordcutters
https://govmm.com

Cordcutters are folks that don’t have cable or satellite. Hulu is a great way to reach them with ads, but you minimally have to have a $30k a year budget. It works out to $0.03 per view though. Great way to reach millennials and Gen X.

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198 YouTube Ads for 2019

Today on Video Marketing Madness – YouTube Ads for 2019 https://govmm.com/

-Works well as simple promotions to get views
-Promote local businesses – target by geo and demographics
-Top-of-mind or direct sales
-Website traffic
-Define target audience
-Not expensive
-New for 2019 – target folks that don’t have cable or satellite – YouTube TV

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197 Cheap Video Tools You Can Use

  • Video Editors: Shotcut is free and open source at http://freevideoeditor.co | DaViinci Resolve is free at https://www.blackmagicdesign.com/products/davinciresolve | IMovie on your Mac is free
  • Screen Capture: QuickTime on your Mac is free | CamStudio is free and open source https://camstudio.org | Screencast-O-Matic free and open source https://screencast-o-matic.com/
  • Live Stream: OBS Studio is free and open source https://obsproject.com/
  • File Hosting: Wasabi Hot Cloud Storage is the best price around https://wasabi.com/
  • Graphics – Gimp is like Photoshop except it’s free and open source https://www.gimp.org | Canva is free https://www.canva.com/
  • YouTube add-ons – Tubebuddy adds tons of extra functions to YouTube and it has a free version https://www.tubebuddy.com/raythevideoguy | Also, look at vidIQ https://vidiq.com
  • Online Meetings – Zoom is free https://zoom.us

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