Social Media Madness

Today on Video Marketing Madness – Social Media Madness. Great tips from Ray on how to profit with consistent social media posts.

Ray quoted some figures on how often you should post to each site. Facebook Live gets the most views. For his escape room, Ray posts puzzles, memes, quotes of the day and videos. It’s not all about selling something. Be sure to interact with followers. You’ll need the help of another person, automation software, or both. Hootsuite and Bright Social are good. Here’s a new one – Social Post magic. Go to http://www.rayslinks.com/socialpostmagic to buy and get a big introductory discount and get a bigger discount using the code “cyber”.

Animation for Everyone

Today on Video Marketing Madness – Animation for Everyone. Ray has a simple way to make professional video animation.

It’s Viddyoze, and you can get it at https://www.raythevideoguy.com/viddyoze – Create animated videos in three clicks. Logos, backgrounds, live graphics, lower thirds, and intros and outros. It takes seconds, and they look good. It comes with some cool templates, and you can buy extra templates if you wish.

Short Video Madness

Today on Video Marketing Madness – Short Video Madness. Ray teaches us how to drive website traffic with short videos.

TikTok is the king of 60 second videos and YouTube Shorts and Instagram Reels are trying to compete. Silly vids can be a way to drive traffic to your website. TikTok has brand and ad accounts. Types of vids: jokes, silly songs, tips, skits, pranks and toy demos.

This episode made possible by EmailSpike! Get videos in your email as well as countdown timers at http://www.raythevideoguy.com/emailspike

TubeBuddy

Today on Video Marketing Madness – TubeBuddy. Learn the benefit of using Tube Buddy with your YouTube channel.

Right now, Ray’s using it to make title, tag, and description brand changes to multiple videos. TubeBuddy provides access to all YouTube functions in one place and it prompts you to do everything needed to optimize your videos. It also creates Thumbnails and shows rankings.

This episode made possible by TubeBuddy – Want to add the features YouTube SHOULD have had? Add TubeBuddy…. it’s FREE. http://www.tubebuddy.com/raythevideoguy

Virtual Studios

Today on Video Marketing Madness – Virtual Studios. Learn how to set up a virtual video studio

With a green screen and your iPhone, you have lots of options. There are virtual studio software “black boxes” out there with pre-loaded backgrounds and you can also buy virtual sets. Shoot the talent in front of a green screen and import to your editor.

This episode made possible by EmailSpike! Get videos in your email as well as countdown timers at http://www.raythevideoguy.com/emailspike

Screen Capture Videos

Today on Video Marketing Madness – Screen Capture Videos. Ray gives all of the uses and how tos for screen capture videos.

Use screen capture videos to
demo software
Training
Reports
In place of a long email
Record video games
Record PowerPoint presentations
For sales effort to evaluate a YouTube channel, a website, or social media pages
Video sales letters
You can even record your smartphone screen to show off an app

Screen capture software
Camtasia
ScreenFlow (Mac)
QuickTime (Mac)
OBS if you’re livestreaming

You Dropbox or YouTube to share.

This episode made possible by EmailSpike! Get videos in your email as well as countdown timers at http://www.raythevideoguy.com/emailspike

Reputation Videos

Today on Video Marketing Madness – Reputation Videos. Ray makes the case for the benefits of Rep Videos and provides ways to produce and distribute.

David Sprague’s product, “RepVideos,” automatically grabs 5-star reviews from Google, then creates and syndicates the videos. That product is available at http://rayslinks.com/repvideosreplay In the alternative, you can make them yourself (Steve uses PowerPoint) and use your favorite syndication software like Hootsuite, or others.

Facebook Cover Videos

Today on Video Marketing Madness – Facebook Cover Videos. How to use videos instead of an image in the Facebook page banner area

Upload the video and make it fit in the Facebook window. Be sure to have all in the info in the center of the video. 20 second minimum and 90 second max. Include audio, but make it so folks will understand without the sound on.

Todays show made possible by Email Spike https://www.raythevideoguy.com/emailspike

Videos in Your Emails

Today on Video Marketing Madness – Videos in Your Emails. Finally, a way to embed videos in your email campaigns.

Upload your video to a host, grab the link and put it in Email Spike, and it’ll give you the embed code for your emails. If the recipient’s email client doesn’t allow videos, it will show a gif. Ray has seen an increase in sales.

Todays show made possible by Email Spike https://www.raythevideoguy.com/emailspike

Easy Advertising Opportunities

Today on Video Marketing Madness – Easy Advertising Opportunities. Here are easy and cheap ways to make direct sales

-Facebook. Start the campaign from the page and use the ad center. It’s easy and quick and has a reporting feature. Ray gets good results for his escape room business. 230 clicks to the website where you can buy tickets, and they reached 7000 local people. With the “Book Now” feature, he got 350 clicks and reached 8000 people for $25.00. With a video, he got 1000 play-throughs for $20.00
-YouTube ads. He got 1000 click-throughs to the website where you can buy tickets for $1.10 a click, and that’s cheap
-Yelp – 185 page views, 38 leads, 14,000 local area impressions, and 102 click-throughs to the website where you can buy tickets. The cost was $1.50 a click. Yelp has deal and gift certificates, and it’s a revenue share with Yelp. Lots of breakage with gift certificates.
-Discount codes are an excellent way to track.

Today’s episode made possible today by Adobe! Get Photoshop, Illustrator and more for one low monthly price at http://www.rayslinks.com/adobecs