Branding Your Videos

Today on Video Marketing Madness – Branding Your Videos for more sales and copyright protection. Subscribe at: GoVmm.com

Branding your videos will protect them for being stolen, and can create more conversions.
-Use thumbnails
-Use a logo watermark. Create a default for this on your YouTube channel
-Brand in the video framework, lower thirds, and end screens
-Use an animated logo. Do a on camera open and then the animation. Ray offers this service at AnimateYourLogo.com
-CTA jingle – great for YouTube ads before the “Skip Ad”

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Portable LED lights, mics, etc. Check it out at RaysBonuses.com/Movo

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info! Facebook.com/VideoMarketingMadness

YouTube Descriptions for Local Businesses

Today on Video Marketing Madness – YouTube Descriptions for Local Businesses. Ray gives us the latest on what to do. Subscribe at: GoVmm.com

Know your keywords ahead of time. Use a good keyword research tool. Ray has one at RaytheVideoGuy.com/RankReel You’ll have better luck with longer tail keywords.
Description:
-Keyword first and variation of keyword with phone number and link to money site.
-Description of what video is about
-Information about the business (similar to “about us” page on website
-Phone number and money site again
-Citation (name, address and phone as it appears on GMB site)
-GMB long link
-5 star reviews links
-Driving directions links
-Social media links
-YouTube channel subscribe link
-Link back to vid – “Share this (KW) video:…”
-Silo link to next vid
-#3 hastags

Add to playlist and include description in playlist. Use some of description in web 2.0. Use defaults as much as possible for description

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Portable LED lights, mics, etc. Check it out at RaysBonuses.com/Movo

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

Green Screen Like a Pro

Today on Video Marketing Madness – Green screen like a pro. Ray gives us great tips on types of green screens, lighting and editing. Subscribe at: GoVmm.com/

Green Screen Options:
-Paint a wall with Rosco green screen paint
-Buy green screen sheets from Amazon
-Thick paper green screen that you roll down
-Pop up green screens on a frame – 6’ x 9’

Lighting:
-Soft box light upper and lower, 100% dedicated to your green screen
-Light your subject separately – 2 light cross-angle in front
-Aim light from green screen to subject’s head
-Don’t stand too close to green screen – at least 2’ away – should be 3’ to 5’

Most editing software has green screen built into it. Ray likes HitFilm. Start with some sort of background for reference and then add video and adjust. Ray likes to use virtual set and you can grab some here https://sowl.co/OyMaj

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at PocketVideoPro.com/LedLights

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info! Facebook.com/VideoMarketingMadness

Running a Video Agency with Owen Video

Today on Video Marketing Madness – Running a Video Agency with Owen Video. Subscribe at: GoVmm.com

Ray, Owen and Steve share great advice on making a living owning an online video marketing agency.

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoGuy.com/Resources

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info! Facebook.com/VideoMarketingMadness

One Simple Way to Get New Video Clients (includes free checklist)

Today on Video Marketing Madness – One Simple Way to Get New Video Clients (includes free checklist). Subscribe at: GoVmm.com

Do a free evaluation of a prospect’s YouTube channel with a screen vid showing them how to improve. Compare to a good channel like Gillette. Also, critique their videos (title, tags, and descriptions are huge). Here’s a link to the checklist Ray uses: https://sowl.co/PhXl6

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoGuy.com/Resources

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info!

YouTube Support Programs

Today on Video Marketing Madness – YouTube support programs that give you tons of extra functions and marketing ability. Subscribe at: GoVmm.com

TubeBuddy:
-Comes with a menu that makes it a lot easier to find creator functions
-Give you a checklist of things to do to optimize your video
-Has a thumbnail creator
-Provides suggested tags and how you rank for those tags
-Let’s you schedule and sunset videos
-Let’s you add different defaults for different clients
-Let’s you change information on exiting videos
-There’s a competitive research function – including tags and content opportunities
-Try it for FREE at TubeBuddy.com/RaytheVideoGuy

vidIQ is good as well, but provides more competitor info.

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoRuy.com/Resources

Be sure to subscribe to our YouTube channel. Video Marketing Madness video on demand!
Like us on Facebook for all kinds of great info! Facebook.com/VideoMarketingMadness

Video Ad Placements

Today on Video Marketing Madness – Video Ad Placements. How to choose the YouTube videos where you want your pre-roll ads – Subscribe at: GoVmm.com
-When creating new campaigns, the select is “Ad Placement”. Enter the URLS of the YouTube videos where you want your pre-roll ads
-Ray’s got a software that does the research on the video to use. He’s got a webinar coming up on this March 25, 2019 at 9 pm ET. Sign up at CouchQueen.com/GetClients

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoGuy.com/Resources

Microphones for Smartphones

Today on Video Marketing Madness – Microphones for Smartphones
Subscribe at: GoVMM.com

-If you can use a wired mic, lavaliers are best and not expensive. Make sure you have a smartphone adapter.
-Sometimes you need to add a wireless pack to your lavalier. Be sure to get UHF
-You can also get mics that attach to the top a tripod mount (above the camera). You’ll need a XLR adapter
-Always test the lavalier placement and remember to turn off the AGC limiter

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoGuy.com/Resources

Having Fun with Live Video

Today on Video Marketing Madness – Having Fun with Live Video – Subscribe at: Govmm.com/

Live steaming software:
-OBS Studio is free and is good for streaming produced videos from Skype or Zoom. OBSproject.com
-mimoLive is what Ray uses. Full TV studio in a box and outputs to all the live video sites. Switcher, green screen, graphics and audio mixer. Mac only. Boinx.com/mimoLive
-vMix is similar to mimoLive but is for PCs. vMix.com
– BTW – NDI lets you use smartphones and tablets as cameras. NewTek.com/NDI

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Check it out at RaytheVideoGuy.com/Resources

203

Why Aren’t You Doing YouTube Ads?

Today on Video Marketing Madness – Why Aren’t You Doing YouTube Ads? Ray explains all the ways we can profit from YouTube ads. https://govmm.com/

-Boost your video content for as little as $5.
-Target locally with pre-roll ads. Much cheaper and more clicks than normal PPC
-Promote products like an e-commerce store. Targeting can be a challenge, so test.
-Pre-roll ads work great for local businesses. Discovery ads are based on search and can work for a product
-6 second ads in the middle of a vid are effective and you can do retargeting
-Smart TV targeting to come

Video Marketing Madness made possible by Movo. It’s a great way to turn your smartphone into a pro camera. Look at all of Movo’s stuff at RaysBonuses.com/Movo. Check out specific product offerings at PocketVideoPro.com/PR1 ———- or
PocketVideoPro.com/LV2